FaZe Clan, the lifestyle and media platform rooted in gaming and youth culture, has entered into a multi-year partnership with crypto payments firm MoonPay. The agreement represents MoonPay’s biggest partnership to date and establishes MoonPay as the official crypto and NFT partner of FaZe Clan.
The FaZe Clan and MoonPay partnership includes a series of content and media that will launch in early 2022. MoonPay will integrate into existing content across the FaZe Clan platform and the two brands will create new original content tailored for the FaZe Clan community. Plans include new original content franchises, creator and talent-driven events, and campaigns that tap into fandom across FaZe Clan’s esports teams. FaZe Clan will also utilise MoonPay’s best-in-class platforms and ecosystem for its forthcoming NFT and digital goods initiatives. Leveraging MoonPay’s extensive expertise in crypto, NFTs and security, the partnership will help educate and share knowledge on how to navigate the complexities of the digital world.
“We’re focused on building a culture and community-led digital goods and NFT business that excites our fans and expresses the FaZe brand in new and innovative ways. As a leading voice in youth culture, it’s vital that we also deliver on our responsibility to protect our community as the world starts to embrace Web3. Our partnership with MoonPay addresses both of these objectives by creating a strong foundation and secure pathway for our journey into the metaverse,” Lee Trink, CEO of FaZe Clan, said.
“MoonPay and FaZe Clan are united by a common goal: we both aim to empower the creator and gaming economies. At MoonPay we’re building the world’s most advanced and intuitive payments solutions for buying cryptocurrencies and NFTs. And FaZe Clan’s influence in the gaming community is powerful. This exciting new partnership holds the potential to create a crypto-gaming juggernaut the likes of which the world has never seen,” MoonPay co-founder and CEO Ivan Soto-Wright said.